The Story of Wisewell
The start of a water revolution.
In 2021, Sami Khoreibi and Sebastien Wakim joined forces in order to accomplish two goals: build a convenient water filter that is easy to monitor and help support a world with greater overall access to sustainable drinking water.
While we spent a lot of time developing Wisewell’s exceptional water filtration capabilities, we were still seriously invested in the look and feel of our debut product. Working with Shape, an Emmy award-winning design studio, we decided to go against the grain. Most water filters are purely functional, but we wanted Wisewell to be something you’d be happy to display and find easy to use, not an element to be worked around and hidden.
“Wisewell began from a simple premise: The water filter market features some products that are comprehensive, some that are easy to use, and some that are pleasing to look at—but no single machine that combines all three. So we decided to make the first.”
-Sami Khoreibi and Sebastien Wakim
Less than 1% of water on the planet is drinkable. While bottled water companies position themselves as stewards of that scarce supply, they waste thousands of gallons of potable water each year. Did you know that each gallon of bottled water on your supermarket shelf requires three gallons of “feed water” to be produced? Not to mention the crude oil used to both fuel that process and create the harmful plastics in the bottles themselves.
For every gallon of water that you dispense from your Wisewell, Wisewell pledges to donate a gallon of water to a child who needs it through our partnership with Splash. By purifying your own water, you will be providing clean drinking water all over the globe.